Few years back, when all you had to do was to carefully select a service or product to become an affiliate marketer, put together an AdWords campaign, and create the destination URL your affiliate link. You did not even require your personal site to be effective. This procedure of direct linking arrived to be called as the “Google Cash” way. Although the AdWords game is no longer as easy as it when was it’s still worth performing.
Nowadays the AdWords game has become a lot harder. And while it is in your best attention to become aware with the other PPC options, for now, Google’s AdWords is the undisputed king of the hill.
The secret to achievements in performing the AdWords game is skills. You should get a basic knowledge of how the AdWords system performs and stay abreast of all the current modifications to the program. On top of that you should stay in the search of the new strategies for taking benefit of the system. This contains black hat strategies, whether you decide to utilize them or not.
Staying in front of the curve is starting to become absolutely essential when it comes to AdWords marketer. The crackdown on direct linking put lots of affiliate marketers, riding on top of the “Google Cash” cow, totally away from business. The difficulty was that the direct linkers had put almost all their eggs into one basket then when Google took the basket away they’d nothing left. What the direct linkers did not know was that the direct linking way, like AdWords itself, was simply one way of making traffic, rather than supposed to be an all or nothing measure. People who recognized this weathered the storm and carried on to generate income.
The hype in the AdWords community of late is that the affiliate mini-website method is regarding to undergo its personal version of the Google Slap. Those in the know say Google needs affiliate mini-websites to consist of much more free, helpful content and will start penalizing those which are absolutely nothing more than goods pitches, with prohibitive keyword minimums. It’s also said that soon they will be breaking down on Url cloaking ways that are presently being utilized to get around the one Url per keyword policy.
Always keep in mind, AdWords is ever-changing; 1st they broke down on straight linking, decimating the “Google Cash” cow, and now they are going after link cloaking as well as affiliate mini-websites that lack, in their view, adequate content. Who understands if or when they will go after directories? The base line is you require a multitude of tools in your arsenal: search engine optimization, AdWords and other PPC options, classified advertisements, forum posting, articles, rapid mini-website creation, PR, viral, black hat and anything else that comes along. In brief, be made for whatever may come and adequately diversified in your method to advertising your goods.